Optimization

Make a “Measurable Difference” Online

v-Fluence has an established track record of positively shaping the online environment for our clients. This work includes raising the visibility and influence of their content and messaging in search and shaping the balance, tone and tenor of dialogue in online spaces that matter the most.

We call this work Online Environment Optimization because of its holistic, analytics-based approach. That is, our work across all relevant Web 1.0 and Web 2.0 spaces optimizes the opportunities for our clients to make favorable connections with their target audiences.

This work builds from our “where you stand today” benchmark analytics and:

  • Deploys state of the art search marketing and optimization efforts to enhance the online presence and share of voice for your organization- and brand-related content and sites—ensuring all meet your strategic and campaign-oriented goals;
  • Places your online banner, PPC and other advertising campaigns in the most conversion- and cost-effective Web 1.0 and Web 2.0 spaces (as defined by our research analytics);
  • Develops the search-optimized content you need to enhance or drive online outreach and engagement efforts;
  • Provides ongoing, “real-deal” metrics (i.e., traffic lifts, conversions, etc.) to measure your success and justify your online marketing and communications spends.

v-Fluence’s OEO team is the “engine” that drives the measurable results we provide clients. To learn more, view our related resources or contact us today.